David Bullock
Business Development Action Plan
Process Redistribution
Process Automation
How does it all work? The START model [Read more…]
by on May 3, 2008
SOBCon08 Presentations Part 5 – Chris Garrett
Chris Garrett
Chrisg
Get more bang from your blog:
- Create
- Learn
- Promote
Brainstorm your content ideas. It’s the biggest part of the process. If you just re-hash other people’s stuff, it shows. People can just go to the source if that’s all you’re doing. How do you find ideas? Talking to other bloggers is a huge source of ideas. Commuting is a good time to think, but you need to record every idea. Take some time to generate content and it will pay dividends in the future.
The Business Process:
- Source bits
- Put bits together
- Deliver stuff
- Happy customer
Blogging Efficiency: 5 minute post
- Start at the end
- Know who you’re writing for
- Know what you’re writing about
- Convey the reason to avoid the “So what?”
by on May 3, 2008
SOBCon08 Presentations Part 4 – Lorelle VanFossen
Lorelle VanFossen
Taking your Camera on the Road
Blogger and Podcaster Magazine
WordPress is Lorelle’s domain. She publishes over 21 articles per week on several blogs and print magazines. We had a quick question and answer session to explore some definitions of blogging, and now we’re working on defining our business with 6 points:
- List all the words that describe your blog business.
- Who’s going to love what you do?
- What reasons do you have for wanting to do this?
- Using these words, summarize what you do, whom you sell to, and why you are doing it.
- Mark the key elements in order of importance.
- In “10 words or less,” answer the question: What do you do?
by on May 3, 2008
SOBCon08 Presentations Part 3 – Brian Clark
Brian Clark
If you don’t know who Brian Clark is, you have been in a blogging cave for 2 years. What no one seems to know is that he is not a copyeditor as a profession, in that he does not take clients and edit material. It is more about using the platform for SEO and making money with profitable business models online.
The only site he does that includes the word “Blogger” is Copyblogger. That trend will likely continue to avoid the pre-conceived notions of blogging due to the diary and gossip blogs. It’s not really a part of business media. Let’s focus on making money. [Read more…]
